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Luxury / Premium

Restraint and drama: black and cream, thin serifs, huge photography, slow motion.
traits.txt
  • ▸ High-contrast serifs
  • ▸ Lots of space
  • ▸ Muted neutrals + gold
palette_options.clr

Palette possibilities

Starting point

#0B0B0B · #F7F3EE · #B08D57 · #6B6B6B

Bottega Veneta reference

#FFFFFF · #000000 · #00A85A · #E8E8E8

Rolex reference

#FFFFFF · #127749 · #A37E2C · #1D1D1B

Bang & Olufsen reference

#FFFFFF · #191817 · #FCFAEE · #555555

Aman reference

#F3EEE7 · #313131

Real examples

bottegaveneta.com
Homepage of Bottega VenetaBottega Veneta ↗

Fonts

Bottega custom grotesk

Colors

#FFFFFF #000000 #00A85A #E8E8E8

rolex.com
Homepage of RolexRolex ↗

Fonts

Helvetica Now · Rolex Serif

Colors

#FFFFFF #127749 #A37E2C #1D1D1B

bang-olufsen.com
Homepage of Bang & OlufsenBang & Olufsen ↗

Fonts

BeoSupreme

Colors

#FFFFFF #191817 #FCFAEE #555555

aman.com
Homepage of AmanAman ↗

Fonts

Lyon Display

Colors

#F3EEE7 #313131

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